Bowflex of America, Inc. began marketing the first product in 1986. Instead of conventional weights or pulley machines, the original Bowflex machine used a combination of polymer rods to create constant resistance or tension. For over 30 years, Bowflex has set the standard for home fitness.

Bowflex of America, Inc. began marketing the first product in 1986. Instead of conventional weights or pulley machines, the original Bowflex machine used a combination of polymer rods to create constant resistance or tension. For over 30 years, Bowflex has set the standard for home fitness.

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